Search Engine Optimization basically works on the visibility and ranking on the search engine Result pages Organically. The main objective of the SEO is to bring the users on the website and bring more traffic on the website if the user is searching for relevant information, products or services such as content, structure and MetaData and building the backlinks on the reputed websites.
What’s the difference between on-page and off-page SEO?
On Page SEO and Off Page SEO they are the most important components SEO Strategy but having the different aspects for the website optimization.
On- Page SEO: This optimizes the content and structure of the individual pages of a website for improving their relevance and ranking in Search Engine result Pages. To make the Search engine Friendly – user friendly it needs to optimize the titles, headings, meta description, URL Structures, and inter links of each page etc.
Off Page SEO: It optimizes the website external factors that can affect its ranking and authority in search engine. The credibility and authority can be improved by building high quality backlinks from authoritative website, social media sharing and online directories. The online reputation management is been maintained monitor and manage online reviews and mention to maintain the positive online reputation.
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