The brand name defines or represents the identity of the business and basically targeting the people or customers target audience. The Designing of the brand may take time and a person whole mind is been invested because is the core or say heart of any of the organization to run the business. These are some of the steps which help to build the name of the business and to work on the brand name and becoming the loyal following of customers and fans.
- Define Your Brand: The brand is been defined by the Personality, Unique selling portion and value of the brand. These are the some points which Represents your business.
- Design a Logo: The logo is the most important Graphic element of the brand. The designing of the tool can be done by using the online tool or any professional graphic designer can design the logo.
- Color Palette selection: The color is the brand which represents the company logo, marketing material and website. The color should be represented continuously to represent the brand.
- Select Typography: The language should be easy and understandable by the users of the brand. The fonts which are used are like Serif and Sans-Serif which look good and easy to read the content or Logo.
- Generate a Style Guide: This is a set of rules which is made to show the Brand elements are used. This guide is used to show the color palette, Logo, Typography and other elements and how to use them in the marketing materials.
- Apply Your brand Across all marketing Channels: Once the Identity of your brand is been build up in the market
